Cross Channel Consumer Behavior: A Moderate-Mediation Model in Online/Offline Purchasing

Name: Cross Channel Consumer Behavior: A Moderate-Mediation Model in Online/Offline Purchasing
Creator: SIONARA OKADA
Published: 2018-07-01T21:42:19.774Z
Keywords: Consumer Behavior

OKADA, SIONARA; Porto, Rafael

doi:10.17632/48kd9bw6dw.1

Cross Channel Consumer Behavior: A Moderate-Mediation Model in Online/Offline Purchasing

Published: 01-07-2018| Version 1 | DOI: 10.17632/48kd9bw6dw.1

Contributors:

SIONARA OKADA,

Rafael Porto

Description

Cross channel consumer behavior data

Cross Channel Consumer Behavior: A Moderate-Mediation Model in Online/Offline Purchasing

Description

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