Negative Publicity Condition
C-C Identification: I am somewhat associated with Ecoworld
C-C Identification: I have a sense of connection with Ecoworld
C-C Identification: Being a customer of Ecoworld is part of my sense of who I am
C-C Identification: Ecoworld shares my values
C-C Identification: I consider myself as belonging to the group of people who are in favor of Ecoworld
C-C Identification: Customers of Ecoworld are probably similar to me
C-C Identification: Purchasing Ecoworld 's mutual funds would help me express my identity
C-C Identification: Employees of Ecoworld are probably similar to me
attitude: bad - good
attitude: unappealing - appealing
attitude: unpleasant - pleasant
attitude: unlikable - likable
social responsibility values: It is extremely important to me that companies behave responsibly when it comes to social and environmental matters
social responsibility values: Investors and consumers should make an effort to support socially responsible companies
social responsibility values: I would prefer to invest in a socially responsible company
Social Responsibility Values INDEX
Gender
Age
C-C Identification INDEX