Data for: Does taste sensitivity matter? The effect of coffee sensory tasting information and taste sensitivity on consumer preferences

Published: 20 November 2018| Version 1 | DOI: 10.17632/3yv7bdrczd.1
Contributors:
Jie Li, Miguel Gomez, Nadia A. Streletskaya

Description

This is a dataset used to examine the impact of coffee tasting sensory information on consumer preferences when taking into their taste sensitivity.

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Categories

Consumer Behavior, Behavioral Experiment

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