Excel Calculations & Tabular Data for the article titled "Measuring Customer Lifetime Value: Application of Analytic Hierarchy Process in determining Relative Weights of ‘LRFM’"

Name: Excel Calculations & Tabular Data for the article titled "Measuring Customer Lifetime Value: Application of Analytic Hierarchy Process in determining Relative Weights of ‘LRFM’"
Creator: Saurabh Pradhan
Published: 2021-07-02T09:27:53.974Z
Keywords: Apparel Industry

Pradhan, Saurabh

doi:10.17632/48ngxh788s.4

Excel Calculations & Tabular Data for the article titled "Measuring Customer Lifetime Value: Application of Analytic Hierarchy Process in determining Relative Weights of ‘LRFM’"

Published: 2 July 2021| Version 4 | DOI: 10.17632/48ngxh788s.4

Contributor:

Saurabh Pradhan

Description

Excel calculations & tabular data for the article titled "Measuring Customer Lifetime Value: Application of Analytic Hierarchy Process in determining Relative Weights of ‘LRFM’"

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Birla Institute of Management Technology

Excel Calculations & Tabular Data for the article titled "Measuring Customer Lifetime Value: Application of Analytic Hierarchy Process in determining Relative Weights of ‘LRFM’"

Description

Files

Institutions

Categories

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