Transcripts for: Airline brand choice in a duopolistic market: The case of New Zealand

Published: 19-01-2019| Version 1 | DOI: 10.17632/c2925mpjpp.1
Contributors:
Isaac Levi Henderson,
Wai Hong Kan Tsui,
Andrew Gilbey,
Mark Avis,
Thanh Ngo

Description

This document provides the transcripts for 209 interviews with air travellers that took place between September 2017 and January 2018 in Palmerston North and Wellington, New Zealand. The transcripts are used in our study: Airline brand choice in a duopolistic market: The case of New Zealand. You can find the questions used and our analysis published in this article.

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