Public diplomacy on Twitter in 2021 and 2022: The case of Hungary

Published: 30 October 2023| Version 4 | DOI: 10.17632/c2nnrrhmwk.4
Peter Kacziba


The dataset contains the Twitter posts, posting times and types, retweet counts and favourite (like) counts of the 40 most active Hungarian state officials during the sample years of 2021 and 2022. The retrieved data includes only content published in English, as the related research focuses on digital public diplomacy directed at foreign audiences. The dataset includes the English language activities of all 40 officials between 1 January 2021 and 31 December 2022. The dataset is anonymous as it does not include the names of the selected Twitter accounts, only their respective roles in the government and/or state administration. New features compared to v3: Version 4 is designed for comparative studies and does not include the concept table available in v3.


Steps to reproduce

This dataset was collected as part of the "Conquering the Social Media? Digital public diplomacy of Hungary and Greece during the COVID-19 pandemic” research project, funded by the National Research, Development and Innovation Office of Hungary. Project code number: PD138100. Project leader: Dr. Péter Kacziba, Department of Political Science and International Studies, University of Pécs, Hungary. Contact email:


Pecsi Tudomanyegyetem


Diplomacy, Political Science, International Relations, Foreign Policy, European Union, Digital Communication, COVID-19


Nemzeti Kutatási Fejlesztési és Innovációs Hivatal