The impact of green intellectual capital, green organizational culture, and frugal innovation on sustainable business model innovation: Dataset of Manufacturing Firms in Pakistan
Published: 19 February 2024| Version 1 | DOI: 10.17632/gbdrm5bmpn.1
Contributors:
, Description
Data was collected with the help of an online self-administered survey questionnaire from three major chambers of commerce (Lahore, Faisalabad, Rawalpindi) located in Punjab Province, Pakistan. The unit of analysis of the study is the organisation. Non-probability convenience sampling technique was employed to collect data form 345 middle and senior management employees working in medium and large size manufacturing firms.
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Institutions
National University of Malaysia Graduate School of Business, University of Engineering and Technology
Categories
Innovation, Business Model, Sustainable Business