Dataset for studing the relationship between gastronomy and internationalization
Published: 1 June 2020| Version 4 | DOI: 10.17632/gwhtjvfnw7.4
Contributors:
Juan M. Berbel-Pineda, José M. Ramírez-Hurtado, Beatriz Palacios-Florencio, Luna Santos-RoldánDescription
The dataset contains raw data from 154 foreign tourists visiting the city of Seville. The data were collected by means of a structured questionnaire in December 2017. Related research article: Juan Manuel Berbel-Pineda, Beatriz Palacios-Florencio, Luna Santos-Roldán, and José M. Ramírez Hurtado, Relation of Country-of-Origin Effect, Culture, and Type of Product with the Consumer’s Shopping Intention: An Analysis for Small- and Medium-Sized Enterprises, Complexity. Article ID 8571530 (2018). https://doi.org/10.1155/2018/8571530
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Categories
Culture, Consumer Marketing, Internationalization, Gastronomy