Tourist Risk Perception

Published: 7 August 2020| Version 1 | DOI: 10.17632/hb4p6y66rc.1
Contributor:
Melvin Prince

Description

US sample of tourists who have used their passports in the past 5 years (M-Turk). The study investigates motivational traits and risk appraisal effects on travel destination risk perception. Illustrative hypothesis: expectations of vulnerability to Covid-19 has a positive influence on destination risk perception.

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Categories

Destination Marketing

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