Survey datasets on consumer adoption of energy-efficient LED televisions and LED bulbs in Bangladesh

Description

These datasets contain survey responses collected to explore the underlying factors influencing consumer adoption of energy-efficient green products—specifically, LED Televisions and LED Bulbs. The data was gathered using structured questionnaires distributed to users of LED products. All measurement items assessing consumer perceptions and behavioral intentions were evaluated using a 5-point Likert scale, ranging from 1 (Strongly Disagree) to 5 (Strongly Agree). The repository includes two separate datasets: #LED TV Dataset: Comprises 408 valid responses evaluating the adoption of LED Televisions. #LED Bulb Dataset: Comprises 430 valid responses evaluating the adoption of LED Bulbs. The datasets capture variables across several established constructs related to technology adoption and consumer behavior, including: Performance Expectancy (PE), Effort Expectancy (EE), Role of Salesperson (RS), Facilitating Conditions (FC), Social Influence (SI), Hedonic Motivation (HM), Price Value (PV), Environmental Concern (EC), Personal Innovativeness (PI), Consumer Citizenship Behavior (CCB), and Behavioral Intention to Purchase (BIP).

Institutions

• Bangladesh University of Business and Technology

  Dhaka Division, Dhaka

Categories

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