WOM Dataset - CZ, SRB, KOS

Published: 3 December 2021| Version 2 | DOI: 10.17632/kt6km8bbgx.2
Contributor:
Dušan Mladenović

Description

Dataset consists of 831 individual answers from Czechia, Serbia, and Kosovo on topics related to electronic WOM engagement and social relationship variables.

Files

Categories

Word of Mouth Advertising, Electronic Word of Mouth

Licence