Fresh_thick

Published: 19 April 2021| Version 3 | DOI: 10.17632/ktkhfzpmrr.3
Contributor:
Ana Arboleda

Description

Latent variables and items that assess consumers' expectations on fruit juice's refreshing and thickness attributes.

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Institutions

Universidad Icesi

Categories

Marketing, Consumer Behavior, Marketing Models in Food Marketing, Developmental Scale

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