Data for: Data to model the intention to use consumer-generated content for apparel shopping: A partial least squares-structural equation modelling approach (PLS-SEM)
Published: 26 April 2021| Version 1 | DOI: 10.17632/psgchnr3h7.1
Contributor:
Rejoice Tobias-MaminaDescription
Data in brief on intention to use consumer generated content for apparel shopping
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Categories
Marketing, Consumer Behavior, Internet Retailing