Loss Aversion in Post-Sale Purchases of Two Close Substitutes
Published: 14 June 2022| Version 1 | DOI: 10.17632/rz4smwwnvg.1
Contributors:
, Description
The data is transaction-level data given by a corporation from a city located in the southeast coast region in China. The data spans from 2016 to 2019. It includes the residents’ high-end UHT milk purchasing records.
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Institutions
Xiamen University
Categories
Consumer Behavior