Dataset - Brand Equity for Hi-Tech Brands 2001-2024
Published: 4 April 2025| Version 1 | DOI: 10.17632/y8cv8hncf9.1
Contributor:
Kamran SiddiquiDescription
All brands appeared in Interbrand’s Top 100 Global Brand list from 2001 to 2024 are included in this dataset. Following fields were extracted from the Interbrand’s annual reports having string values. • Brand Name • Country of Origin • Industry Sector • Industry Sub-sector Following fields are extracted for each year (2001-2024) having numeric values. • Brand Equity ($ million) (2001-2024) • Growth in Brand Equity (%) (2001-2024) • Brand Ranking (2001-2024)
Files
Institutions
- Imam Abdulrahman Bin Faisal University
Categories
Computer Hardware, Software, Brand Equity, Brand Strategy, Internet Service