Dataset - Brand Equity for Hi-Tech Brands 2001-2024

Published: 4 April 2025| Version 1 | DOI: 10.17632/y8cv8hncf9.1
Contributor:
Kamran Siddiqui

Description

All brands appeared in Interbrand’s Top 100 Global Brand list from 2001 to 2024 are included in this dataset. Following fields were extracted from the Interbrand’s annual reports having string values. • Brand Name • Country of Origin • Industry Sector • Industry Sub-sector Following fields are extracted for each year (2001-2024) having numeric values. • Brand Equity ($ million) (2001-2024) • Growth in Brand Equity (%) (2001-2024) • Brand Ranking (2001-2024)

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Institutions

  • Imam Abdulrahman Bin Faisal University

Categories

Computer Hardware, Software, Brand Equity, Brand Strategy, Internet Service

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