Data for: MANAGING POINT OF PURCHASE ADVERTISING: EFFECTIVENESS IN TERMS OF RECALL AND RECOGNITION

Published: 13-04-2019| Version 1 | DOI: 10.17632/ymyfjg98wf.1
Contributors:
Pedro Reinares,
JOSEFA MARTIN-SANTANA

Description

Raw data .SAV (date of SPSS-Statistical Package for the Social Sciences)

Files