Digital Communication for Sustainability: A Bibliometric Analysis of Branding and Trends in Scientific Literature
Published: 28 October 2025| Version 2 | DOI: 10.17632/232mxg3ppy.2
Contributor:
Bhibicha Chalvati MagashelDescription
This dataset contains bibliometric data used for the study “Digital Communication for Sustainability: A Bibliometric Analysis of Branding and Trends in Scientific Literature.” The dataset includes Scopus export files and processed data from Biblioshiny covering publications from 2010 to 2025. The data were analyzed to identify trends, authorship patterns, and keyword evolution related to branding and trends research.
Files
Steps to reproduce
The data were collected from the Scopus database and analyzed using the Biblioshiny web interface of the Bibliometrix R package. The dataset includes raw Scopus CSV files and processed outputs for trend and keyword analysis.
Institutions
- Bina Nusantara University
Categories
Sustainability, Sensory Branding, Consumer Trends, Bibliometrics, Digital Communication
Funders
- Binus UniversityIndonesia