Determining priority and sustainable strategies in agribusiness management using an Analytic Hierarchy Process model

Published: 15 September 2023| Version 1 | DOI: 10.17632/362vp4yyw9.1
Contributors:
Kettrin Maracajá,
,

Description

The aim of this study was to analyze which business sustainability factors are adopted in the strategic process of the agricultural sector using the model named Strategic Planning for Business Sustainability (PEPSE). To achieve the proposed aim, the PEPSE model was applied to the Analytic Hierarchy Process multicriteria decision tool. During the research, the farm adopted sanitary measures due to the COVID-19 pandemic, which compromised access to managers and, consequently, data collection.

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Institutions

Universidade Federal de Campina Grande

Categories

Sustainability, Analytical Hierarchy Process, Strategic Planning, Agricultural Sector

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