RAC social commerce
Published: 6 December 2021| Version 1 | DOI: 10.17632/489xhkmjhd.1
Contributor:
Guilherme LunardiDescription
Research data used in the paper intitled "Interaction effects between online reviews and product characteristics on consumer’s trust" publisehd in Revista de Administração Contemporânea (RAC).
Files
Institutions
Universidade Federal do Rio Grande
Categories
Database Marketing