Influencer communication and Brand safety - barrier or driver for new cosmetics brands in entering emerging markets: an empirical research in Vietnam
Published: 25 March 2026| Version 1 | DOI: 10.17632/536k8262zb.1
Contributors:
, Description
This is the original data for our research topic.
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Institutions
- FPT UniversityHanoi, Hanoi
- National Yunlin University of Science and TechnologyTaiwan, Douliu
Categories
Marketing, International Business