Anonymized Data for “Approach or Intrusion? How Human and Robotic Sales Agents’ Approach Behavior Shapes Consumer Responses in Apparel Retail”

Description

This dataset contains anonymized analysis data from Study 1 and Study 2 for the manuscript entitled “Approach or Intrusion? How Human and Robotic Sales Agents’ Approach Behavior Shapes Consumer Responses in Apparel Retail.” The data were collected through anonymous online scenario-based experiments. The dataset includes the final valid responses used in the manuscript analyses and contains no personally identifiable information.

Steps to reproduce

The analyses can be reproduced using IBM SPSS Statistics based on the anonymized Study 1 and Study 2 datasets. Details of the experimental design, measures, and statistical procedures are provided in the manuscript and supplementary appendix.

Institutions

• Sungkyunkwan University

  Seoul, Seoul

Categories

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