Dataset DEA_Azizee134

Published: 15 February 2024| Version 1 | DOI: 10.17632/65ywpf8tkb.1
Contributor:
azizee aziz

Description

The dataset population consists of SMEs in Malaysia. A total of 134 respondents responded through an online survey.

Files

Steps to reproduce

SMEs all over Malaysia have participated in this survey. Business owners and company managers are considered the highest-ranking managers to represent the management in making decisions about the use of social media. They are also responsible for the company's use of social media in business. Three hundred questionnaires were distributed online, and 134 usable questionnaires were returned for analysis.

Institutions

Universiti Utara Malaysia

Categories

Digital Entrepreneurship

Licence