From Birthday Cheers to Privacy Fears: Unravelling the Paradox of Social Media Celebrations in Nigeria

Published: 8 July 2025| Version 1 | DOI: 10.17632/79syvxxkyg.1
Contributor:
Victor Yisa

Description

Supplementary appendix for the PST 2025 conference paper “From Birthday Cheers to Privacy Fears: Unravelling the Paradox of Social Media Celebrations in Nigeria.” The file (PDF, 3 pages) contains: • complete measurement scales used in the PLS-SEM model (Social Gratification, Social Media Usage, Disclosure, Knowledge) • item loadings, Cronbach’s α, composite reliability, AVE • HTMT ratios and measurement-invariance (compositional, mean, variance) permutation tests • mapping of adapted gratification items to original source items These materials support the results reported in Sections 3–5 of the main paper.

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Institutions

  • Dalhousie University

Categories

Human-Centered Computing, Human-Computer Interaction, Privacy

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