THE INFLUENCE OF EXPERTISE AND PHYSICAL ATTRACTIVENESS ON PURCHASE INTENTION THROUGH AUTHENTICITY OF SOCIAL MEDIA INFLUENCERS
Published: 15 June 2026| Version 1 | DOI: 10.17632/823p946jyn.1
Contributor:
dominic fitzpatrick judihardjoDescription
all the raw data that used in the paper will appear here
Files
Institutions
- Binus UniversityJakarta, Jakarta
Categories
Purchasing, Influencer Marketing