Values and Wallets: Generational, Income and Gender Differences Between Minimalism, Materialism and Financial Well-Being

Published: 4 February 2026| Version 1 | DOI: 10.17632/89nt9vvnsz.1
Contributors:
Érika Nogas, angela povoa, Eliane Maffezzolli

Description

This repository contains the raw dataset and analytical outputs used in the study “Values and Wallets: Generational, Income and Gender Differences Between Minimalism, Materialism and Financial Well-Being”, which investigates the relationship between consumption orientations and perceived financial well-being in the Brazilian context. The dataset comprises survey responses from 610 Brazilian consumers, including measures of minimalism, materialism, perceived financial well-being, and sociodemographic variables such as gender, income level, and generational cohort. All variables were collected using validated measurement scales and self-reported data. In addition to the raw data, the repository includes screenshots and outputs of the structural equation model and moderation analyses, estimated using SPSS and AMOS. These materials document the model specification, path coefficients, and moderation effects tested in the study. The empirical analyses examine how contrasting consumption orientations—minimalism and materialism—are associated with individuals’ perceptions of financial well-being, as well as whether these relationships vary across gender, income, and generation. The results indicate a positive association between minimalism and financial well-being and a negative association between materialism and this perception, while also highlighting the role of individual and contextual moderators. The materials provided in this repository are intended to support transparency, replication, and secondary analyses related to consumption behavior, behavioral finance, and financial well-being research.

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Categories

Marketing, Well-Being, Behavioral Finance, Behavioral Economics

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