Data for: Can gamification increases consumers’ engagement in fitness apps? Compare the effectiveness of intrinsic and extrinsic game elements

Name: Data for: Can gamification increases consumers’ engagement in fitness apps? Compare the effectiveness of intrinsic and extrinsic game elements
Creator: Rungting Tu
Published: 2020-08-11T10:23:12.287Z
Keywords: Marketing

Tu, Rungting; Feng, Wenting; Hsieh, Peishan

doi:10.17632/9c8jtskk5r.1

Data for: Can gamification increases consumers’ engagement in fitness apps? Compare the effectiveness of intrinsic and extrinsic game elements

Published: 11 August 2020| Version 1 | DOI: 10.17632/9c8jtskk5r.1

Contributors:

Rungting Tu, Wenting Feng, Peishan Hsieh

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Consumers' motivation, engagement behavior, and loyalty intentions to fitness apps

Data for: Can gamification increases consumers’ engagement in fitness apps? Compare the effectiveness of intrinsic and extrinsic game elements

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