Data for: On the applicability of the BDM mechanism in product evaluation

Published: 29 May 2019| Version 1 | DOI: 10.17632/9cy65jw5cx.1
Contributors:
Marcel Lichters,
, Shixing Han, Bodo Vogt

Description

Dataset accompanying the article "On the applicability of the BDM mechanism in product evaluation"

Files

Categories

Marketing, Consumer Behavior, Consumer Psychology, Experimental Economics, Consumer Research

Licence