Women passengers' opinion on transportation scenarios, challenges, ride hailing services and taxis in Nepal

Published: 3 March 2021| Version 1 | DOI: 10.17632/b7bs59354g.1
Bonny Pradhan


The dataset includes survey data and interview data. The survey data is collected through a close ended questionnaire using 5 point likert scale. The sample group contained students, working women, elderly women and homemakers. Both online forms and paper forms were used to collect the data. Interview data was collected from practitioners and academicians in transportation, travel and hospitality and food delivery business. Transcripts were generated for recordings. 2 interviews conducted in a mix of english and nepali language was translated to english. The contents were categorised into themes.


Steps to reproduce

Data was entered into SPSS software and processed. Descriptive analysis of data was done including mean, meadian and percentage calculations for the likert scale.Stacked graphs were generated for different sample groups using microsoft excel. Content analysis was done on the interview data to identify keywords for niche market and product potential strategies and success variables.


Asian Institute of Technology School of Engineering and Technology


Transport, Women's Issue, Niche Marketing