Sentiment Paper dataset
Published: 9 October 2023| Version 1 | DOI: 10.17632/f2vbvbnj4x.1
Contributors:
Catherine solomon, Description
Is there a distinct selection dimension of Generation Z that influences purchasing sentiments? Is gender have significant impact towards consumer purchasing sentiments among Generation Z? The Integrated Customer Service Management (ICSM) is made up of four Likert multi-item scales. The ICSM is a multifaceted tool used for analyzing the mood or attitude of the home sector towards consumer marketing and it’s a lot functional component.
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Institutions
SRM University, MEASI Institute of Management
Categories
Management