Research data supporting the research paper 'The Sustainability Liability Revisited: Positive versus Negative Differentiation of Novel Products by Sustainability Attributes'
Published: 17 August 2021| Version 1 | DOI: 10.17632/j2wpp8mppb.1
Contributors:
, , , Description
This object contains research data (SPSS data and syntax of analyses) of two studies featured in the research paper: "The Sustainability Liability Revisited: Positive versus Negative Differentiation of Novel Products by Sustainability Attributes" by Sonja Kunz, Arnd Florack, Ines Campuzano and Hans Alves, published in the Journal Appetite.
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Institutions
Universitat Wien Angewandte Sozialpsychologie und Konsumentenverhaltensforschung
Categories
Social Cognition, Consumer Research, Experimental Research Method in Psychology