Dataset on Online Food Delivery Platform Characteristics and Consumer Loyalty: The Case of Malaysia
Published: 10 January 2022| Version 1 | DOI: 10.17632/jwzmrf8s7n.1
Contributors:
Zhenyu Du, Eugene Cheng-Xi Aw, Garry Wei-Han Tan, Tat-Huei Cham, Rohana Sham, Lee Yen ChawDescription
The data collected the Malaysian consumers' opinions towards online food delivery platform.
Files
Institutions
- UCSI University
Categories
Business, Consumer