customer_features

Description

This dataset represents the "Gold Layer" of a comprehensive Medallion Architecture data warehouse built for an e-commerce platform. It is the final, highly-optimized dataset designed specifically for advanced machine learning applications, including customer churn prediction, behavioral segmentation, and hybrid recommendation engines. The data was generated through a complete ETL (Extract, Transform, Load) pipeline by aggregating raw transactional logs (adapted from the UCI Online Retail dataset) and qualitative feedback (from Kaggle Women's E-Commerce Reviews).

Categories

Licence