How Digital Interaction Modalities Shape Museum Experience: A Comparative Study of Mobile Multimedia Museum Guides, AR Smart Glasses, and QR code-based mobile app

Description

With the help of IBM SPSS Statistics version 27 software, we have completed the data analysis work. The distribution of the data obtained from the questionnaire after the experiment was examined, and the basic assumptions required to meet the parameter test were verified. For the questionnaire data using the Likert scale, we use the one-way ANOVA method to deal with it. In order to compare the differences between different experimental conditions, the Bonferroni post-exact test was further applied. The average score of the respondents on all 189 questions (each experimental condition corresponds to 63 questions) was calculated, and then the one-way ANOVA was used to test whether the difference between the three conditional groups.

Steps to reproduce

Data from a questionnaire survey was collected both online and offline using five scales, and analyzed using SASS.

Institutions

• Guilin University of Technology

  Guangxi, Guilin

Categories

Licence