The Dynamics of Customer Purchase Intention: An Investigation on Influence of Digital Marketing, Social Media Adoption and Customer Engagement on Brand Performance: The Moderating Role of Service Quality

Published: 3 January 2025| Version 1 | DOI: 10.17632/nnjynbjp97.1
Contributors:
, HUSSAIN SALAMAT,
, Zaheer Abbas, Syed Shahbaz Munir, Hussain Abbas

Embargo: 4 January 2026, 12:00 AM UTC

This dataset will be made public in 286 days

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