Exploring the key resources required for AI implementation in CRM and its impact on CRM performance

Published: 3 March 2025| Version 1 | DOI: 10.17632/ns5w98cz38.1
Contributor:
Dervis Ozay

Description

This is the questionnaire data and also the dataset of the questionnaire results “AI-based CRM Performance”.

Files

Institutions

  • University of Texas at Arlington

Categories

Enterprise Information System

Licence