Replication Data for: The effects of virtual reality travel on satisfaction and visiting intention utilizing an extended stimulus-organism-response theory: Perspectives from Thai tourists
Published: 20 December 2023| Version 1 | DOI: 10.17632/rnncsh6rgt.1
Contributor:
RAKSMEY SANNDescription
This dataset includes replication data for the paper "Sann, R., Luecha, P. and Rueangchaithanakun, R. (2023), "The effects of virtual reality travel on satisfaction and visiting intention utilizing an extended stimulus-organism-response theory: perspectives from Thai tourists", Journal of Hospitality and Tourism Insights, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/JHTI-05-2023-0321".
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Institutions
Khon Kaen University Faculty of Business Administration and Accountancy
Categories
Virtual Reality, Structural Equation Modeling, Virtual Reality Modeling Language, Thailand, Mulitvariate Partial Least Squares Regression, Tourist Satisfaction Study, COVID-19