From Functional Tool to Leisure Companion: The Roles of Emotional Trust and Parasocial Interaction in Tourists' Adoption of ChatGPT

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This data files contains 412 data points of the survey.

Steps to reproduce

Designing a research instrument by adopting constructs and measurement scales from contextually relevant literature, administration of the research instrument on 4 social media platforms with a request for support from target respondents, collecting responses and thanking respondents, cleaning data, and preparing for final data analysis.

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